Gaze into my crystal ball and I will
tell you if your business will be successful... You have a great idea for a business.
Since most new businesses fail, wouldn't you like to know for
sure if YOUR business idea would work BEFORE you spend $1,000s
of dollars and hundreds of hours on it? Now you can find out if your business will be
successful with some very inexpensive testing techniques. Here are some ways to inexpensively test a new
product or service idea and possibly make money while doing
it. Testing Method #1 for Services and Products Step 1 – Create a free or inexpensive e-book,
special report or “how-to” guide that deals with your topic and
would be of interest to the target market you would try to
reach. Step 2 – Create a simple online
form where people can sign up for the free item. Step 3 - Promote this free item through a
variety of methods including Search Engine Advertising, Instant Buzz and/or Online
Communities. Use an ad tracking service like Marketers Choice so you can tell if your advertising
works. Step 4 – Analyze the
results. If there is no interest, perhaps your idea is not
viable. If you had good interest from this test, the
people you already connected with an interested group of
prospects who are now on your subscriber list and can provide
testimonials to use in your marketing. Talk with the
people who signed up to find out what they thought and what
additional needs they have. This is a
great way to test an idea while connecting with people who will
be your eventual customers. Testing Method # 2 for
Services and Products Step 1 – Sign up
for an affiliate program for a similar, good quality product
like yours that reaches the same target market you plan on
working with. Step 2 - Promote this
product through a variety of methods including Search Engine
Advertising, Instant Buzz and/or Online
Communities. Once again, use an ad tracking service like
Marketers Choice so you can tell if your advertising
works. Step 3 – Analyze the
results. If successful, continue the campaign since it is
making you money and substitute your own products when
ready. Testing Method # 3 for Products Step 1 – Make a wholesale purchase of some of
a competitors product that is good quality. Step 2 - Promote this product through the
world’s largest online marketplace, eBay. Step 3 –
Analyze results. If successful, continue the campaign and
substitute your own products when ready. The lessons you learn in these tests can save
you a LOT of time and heartache. If there is little
interest, you will have to adjust your business idea and
marketing approach or even consider another field entirely.
If these tests ARE successful, you now know
how to market your own product or service successfully.
And for you actually built your subscriber list and possibly
made income while doing it. If you
would like me to work with you to test your business idea, I'd
be happy to help by showing you how to set up your own test
online. If you don't have time or don't feel comfortable
setting up the test yourself, I can connect you with an
E-Business Tutor-trained Internet Marketing Virtual Assistant
who can set up the test for you. The
Internet offers great ways to test your business idea and it
would be foolish not to test your idea before you throw a lot of
money and time at it. And yes, I DO
have a real crystal ball if you want me to use it to see if your
business will be successful.
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