Beyond all the hype, what makes a viral marketing campaign
successful? While many factors come into play, I believe that a
desire to help others to succeed is the most important piece of
the puzzle. In that spirit, here are eleven ways to succeed
brilliantly with viral marketing.
1. Give people an opportunity to make more money than you
do-much, much more! Operate with the mindset of a franchise
owner. Mcdonald's only keeps 3% of the profits from its many
restaurants, but takes in billions of dollars every year!
2. Create a “mini-system” that people can easily apply to start
profiting almost immediately. Give them every tool they need to
start giving a free item away.
3. Put the “duplication factor” into play, again in the spirit
of a franchise owner. Create a proven system for wealth, keeping
a small percentage of the profits, and let people teach one
another the system, or give them a central location they can
come back to again and again for training.
4. Be a kind of “mentor” to the people that you want to give
away your free items. Constantly help them to succeed, and by
doing so you will succeed greatly yourself.
5. Develop a relationship with whoever you would like to give
your your free items away to. They will in effect become loyal
to you because you have demonstrated your willingness to serve
them.
6. Occasionally e-mail your list with updates regarding the
viral marketing campaign. Always keep it fresh, so they stay
excited about it.
7. Constantly refine and improve on your viral marketing
efforts, and also add to them as well.
8. Help people to create their own viral marketing campaigns in
a manner that benefits them as well as you.
9. Sell your product and offer generous affiliate commission to
entice people to promote it.
10. E-mail newsletter owners (make sure they don’t mind you
e-mailing them) and give them an incentive to be part of your
viral marketing campaign.Explain the benefits. For example, how
much they can profit by taking part in your viral marketing
campaign.
11. Line up joint venture deals that allow your joint venture
partners to profit immensely-give them a lot while you take a
little.
Success in Internet marketing, and in anything else in life,
requires ingenuity, creativity, determination and drive. I wish
you much success with your Internet marketing campaign!
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