Over the course of the past ten years, the inspirational book
market has exploded. Thanks to blockbusters like the Left Behind
series as well as the Chicken Soup for the Soul series, the
inspirational market has become a major contender for book
industry dollars. There are now lines of inspirational romance,
and Chicken Soup-esque fare like A Cup of Comfort, Hugs, and
God’s Way popping up in bookstores across the country.
In short, there is no shortage of inspirational reading out
there. However, with the upsurge in options, a problem has
surfaced in the inspirational writing community as well as in
the inspirational reading community. Just what is
“inspirational” or “Christian” anyway?
The inspirational romance lines, of course, have well-defined
styles set out, and their readership holds them to that style
quite securely. Generally speaking, this style is one in which
the characters in these books are ultra-Christian. They go to
church. They quote the Bible. They even have ministers who show
up on their doorstep un-summoned at the first sign of trouble.
They are so straight-laced that recently, authors have been
asked to refrain from using preachers as heroes in the stories
because that has simply been overdone.
There is also a faction of the inspirational market, however,
who believes that Christian literature should have the leeway to
tackle worldly issues such as divorce, abuse, and drug use as
well as other such scurrilous topics. They argue that to reach
the world with the message of Christ, inspirational authors must
have the latitude to write about topics that the world faces on
a daily basis, and readers who are clamoring for that type of
material should be able to find it.
So who’s right?
Here’s the surprising answer: Both of them are!
Just as there is a season for everything in God’s Kingdom, so
there is a place for both types of inspirational literature in
the market—whether it be fiction or nonfiction. I must confess
that for many years I was firmly entrenched on the worldly side
of this argument. I argued to the point of insanity that I hated
reading “fluffy Christianity that didn’t tackle real issues.”
Then I was given the gift of seeing that all readers are not
built alike. Basically, they don’t all want what I want. Some
come home from a hard day and want to read about people who make
the right and Godly choice every time because they see so little
of that at work. Some, on the other hand, want to come home and
read about people just like them who stumble and fall but who
ultimately find their way to God and His promises. Neither is
wrong. It’s just a question of what the reader wants to read.
Authors too should not be put into a box that says the only
thing they can write and call inspirational is full of Bible
quotes and kisses that are barely implied and only at the end of
the book when that is not the story God gave them to write.
There is honing and learning the industry. There is also staying
true to what your heart is telling you to write.
That’s why in July 2003, I began working on a website called The
Inspirational Reader. The idea being that the problem was not
what the authors liked to write or what the readers liked to
read but that the two had no really good way of finding each
other. Before this site, the best a reader could do was to read
a few lines in a potential purchase, buy it, and hope their idea
of inspiration was the same as the authors’.
Unfortunately more than one reader was disappointed, and more
than one author was told that they fell short of being able to
be called a Christian because their book didn’t line up with the
reader’s idea of what a Christian book should be. How sad for
both of them.
With the introduction of The Inspirational Reader, however, a
reader can go to the site, choose the exact types of books he or
she likes to read and a list of the books that fit that criteria
is returned. The reader can then view extensive information
about that book including Reviews and an Excerpt as well as full
availability information. The goal is that authors can use the
talent they were given to tell the stories God gave them to tell
without having to squeeze those stories into some box that will
fit a perceived mass market because the niche market they want
to write for can now find them.
So now all the stories can be told—the sweet, the not-so-sweet;
the ultra-Christian and the just good common sense ones. There
is truly an author for every reader’s taste. They all have a
place in God’s Kingdom, and they should all have a place in the
inspirational book industry. Now they do.
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